Welcome to NOW IT’S A PARTY!

We’re so happy you’re here!

Based in Staunton, Virginia, NOW IT’S A PARTY is your local party supply shop and full-service balloon bar, family-owned and operated with a whole lot of heart. Whether you’re planning a celebration or just love to gift joyfully, we’re here to help make life more festive—one balloon (and confetti popper!) at a time.

What We Do

From grab-and-go garlands and luxury balloon bouquets to helium bundles, partyware, and fun giftables, we specialize in turning everyday moments into unforgettable celebrations. Whether you're decorating for a big event or picking up a last-minute birthday gift, we’ve got you covered.

What We Believe In

🎈 Every Day is Worth Celebrating
🎈 Supporting Others
🎈 Family First (That includes you—our customers are our extended family!)
🎈 No Matter What, Smile and Have Fun
🎈 Life is Short, So Celebrations Are Important

A Little About Us

I’m Jenna—the creative heart behind the balloons—and my husband James is the steady hand behind the scenes. After spending 19 years in the dental field, I took a leap of faith when James said, “Go for it.” That was all it took for this dream to take root.

We opened our brick-and-mortar shop in February 2023, and since then, it’s been full steam ahead with balloons, party supplies, and a whole lot of fun. We live here, shop here, and raise our kids here—so this business isn’t just about parties, it’s about community.

You’ll often see one of our six kids lending a hand, and we’ve created a space that’s just as inviting for kids as it is for grown-ups. Whether you're planning a birthday bash, surprising a friend, or just stopping in to browse, we’re so glad you found us.

Thanks for being part of our party-loving family. Let’s celebrate something—big or small—together.